NeoStar Design also developed a branding guideline to ensure that the new Gridtential logo signature is properly branded by the Gridtential team, partners, and the press. Why is this important? Well, your company brand defines what the company is about and what makes it unique from others. It is therefore important to properly brand a company for consistent recognition of that brand and to ensure its longevity. In this PDF guideline, the intention is to educate others about the brand and company values, signature configuration, clear space, minimum size, proper usage of the signature, the corporate color palette, and what one must not do to the Gridtential logo signature.
Trevor Tang : Creative Director, Designer
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